Sportsbet.io Expands Crypto Ambassador Program with Four New Influencers
Sportsbet.io has bolstered its 'Join the crypto Experience' initiative with four high-profile ambassadors, reinforcing its commitment to merging crypto adoption with sports and entertainment. The new signings include football content creator Kofoworola Adetimilehin (Rola), crypto-gaming influencer Benjamin Dimah (Benopaonyx), beauty pageant winner Rachel Ochanya, and Nigerian entertainer MC Galaxy.
The ambassadors will promote Sportsbet.io's crypto betting platform, leveraging their diverse audiences across sports, fashion, and digital assets. Dimah's involvement underscores the platform's focus on cryptocurrency utility, while MC Galaxy's football prediction track record adds a layer of engagement for sports bettors.
This expansion signals growing crossover appeal between crypto platforms and mainstream influencers in emerging markets. Sportsbet.io's program now aggregates talent from multiple verticals, creating a synergistic push for crypto adoption in betting ecosystems.